h Marcello Cancemi | UX/UI Designer & Front-End Developer in London

Hey, I'm Marcello — UX/UI Designer & Front-End Developer

I design and build thoughtful, user-centered digital experiences that connect design with real-world function. With 10+ years across e-commerce, SaaS, and internal platforms, I combine UX research, UI design, and front-end development into one streamlined process.

From journey maps and prototypes to responsive layouts and production-ready code, I help teams go from idea to interface — cleanly, accessibly, and with purpose.

🔍 How I Work

My approach is rooted in user-centered design, balancing business needs with real user insights.

Research

🎯 User research summaries & personas

🗺️ Journey maps & user flows

Design

✏️ Wireframes & interactive prototypes

✅ Usability testing results

Delivery

💡 Final UI and front-end execution

Due to client confidentiality, full case studies are password-protected.

Recruiters or hiring managers:

Contact me for access.

  • All
  • Portfolio
  • Case Studies
  • Brand
  • Development
TEMPUR Pedic

TEMPUR PEDIC

The world's leading mattress brand

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David Beckham X TEMPUR

DAVID BECKHAM X TEMPUR

David Beckham X TEMPUR Brand Campaign | UX & UI Design

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TEMPUR Audit

TEMPUR – AUDIT

TEMPUR full website Audit - 2021

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PDP Case Study

TEMPUR PDP

TEMPUR Product Detail Page Case Study

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Vitabiotics

Enhancing the E-commerce
Experience for Vitabiotics

A UX/UI redesign focused on improving navigation, accessibility, and user confidence across a global health brand.

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Crypto Loom

Rethinking the Crypto
Research Experience

A UX/UI solution that transforms raw data into an accessible and engaging crypto-tracking platform.

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FintechConnect

Finance Made Clear
with FintechConnect

Helping users feel in control of their money through thoughtful UX and a transparent digital experience.

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VitaBite

Healthy Eating Made Simple with VitaBite

Helping people enjoy nutritious, personalised meals every day through smart, convenient delivery and a wellness-focused digital experience.

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Brands I've worked with

Over the years, I've had the privilege of collaborating with a diverse range of brands, from global leaders to innovative startups.

TEMPUR
Sova
Sealy
David Beckham
Vitabiotics
Currys

Testimonials

Priscilla Smithers

Senior Product Designer | Marketing Design & Communications | UX/UI Specialist

Working with Marcello as our Lead UX and Front-End Developer has been an absolute pleasure. From the start, he stood out for his meticulous attention to detail, ensuring every interface was thoughtfully designed and functionally seamless. His warm and collaborative approach made him an integral part of the team, always ready to lend his support and expertise with generosity and professionalism. Marcello consistently delivered user-focused solutions that balanced creative vision with technical precision. His strong design sensibility and dedication to quality had a clear, positive impact on our projects at TEMPUR. I would highly recommend him for any team seeking a thoughtful, skilled, and team-oriented designer.

Shanker S Nadarajah

Frontend performance engineer @ NEXT UK

I had the pleasure of teaching Marcello in his Web and Graphic Design course at Training Square. From day one, he impressed me with his ability to articulate complex concepts clearly, as well as his passion for design, coding, and creative expression—both inside and outside the classroom. Marcello consistently demonstrated strong initiative, curiosity, and a thoughtful approach to his work. He has my highest recommendation as both a student and a designer.